100 free Marketing Tools

Email Marketing Service Providers

Benchmark Email– free plan – up to 2,000 subscribers, does not include some features.
Mailchimp – free plan – 2,000 subscribers and 12K emails per month, some features.
SendInBlue – free plan – up to 9,000 emails per month, 300 emails per day.
see all » Email Marketing Service Providers • see also » Free Trials

Transactional Email Service Providers

Mailjet– free plan – up to 6,000 emails per month, 200 emails per day.
Mailgun (by Rackspace) – first 10,000 emails are free every month.
see all » Transactional Email Service Providers • see also » Free Trials

Competitor Research

HeatSync– free plan – basic stats from Alexa / SimilarWeb/ Moz, track up to 2 competitors.
SimilarWeb – free lookup – basic stats (traffic, engagement, geography, referrals, more).
Alexa – free lookup – basic stats (traffic rank, engagement, geography stats, keywords, more).
BuiltWith – free lookup – technology profile of services used by competitors.
Wayback Machine – free plan – lookup archives copies of web pages at various times.
see all » Website Competitive Intelligence Tools • see also » Free Trials

Keyword Research

Google AdWords Keyword Planner
 – free tool – Uses Google’s immense search query data.
Bing Keyword Research – free tool – Another primary source of search query data.
KeywordSpy – free snapshots of keyword or competitor information (paid plan has more detail).
SpyFu – free snapshots – of keyword or competitor information (paid plan has more detail).
keywordtool.io – free version – up to 750+ keyword suggestions per search (some limitations).
Übersuggest – free tool – see “auto-suggest” results on Google, Yahoo, Bing, YouTube, and more.
Soovle – free tool – see “auto-suggest” results for that term + the first character of the next word.
see all » Keyword Research Tools • see also » Free Trials

Technical SEO

Google Webmasters Search Console
– free tool – signup is a standard task for every website.
Bing Webmaster Tools – free tool – signup and learn what is there, be ready for new features.
see all » Technical Service Tools • see also » Free Trials

A/B & Multivariate Testing

Google Content Experiments
– free tool – Google’s testing tools within Analytics.
see all » A/B & Multivariate Testing Tools • see also » Free Trials

Website Speed Test Tools

Google PageSpeed Insights – free tool – offers “A” to “F” grades on a range of site-speed issues.
YSlow – free tool – offers “A” to “F” grades on a range of site-speed issues (broken for Firefox?)
see all » Website Speed Test Tools
 • see also » Free Trials

DIY Graphic Design Tools

Canva – free plan – many free features, there are some images and layouts that cost extra.

PicMonkey – free plan – online photo editor with a fun vibe, free version is ad supported.

Pablo by Buffer – free tool – simple tool for quick social media quote-images.

see all » DIY Graphic Design Tools • see also » Free Trials

Social Media Management

Hootsuite– free plan – 3 social profiles and basic features.

Buffer – free plan – 1 social profile per platform, 1 user, 10 scheduled posts per profile.

see all » Social Media Management Tools • see also » Free Trials

SEO Tool Suites

SEO PowerSuite

 – free version – with basic features (desktop software).

WebCEO – free plan – 2 active projects, 6 keywords tracked, other limitations.

Lipperhey – free plan – with limited features.

Analytics SEO – free plan – 10 keyword rank checks weekly, other limitations, MUST use the account at least once a month.

see all » SEO Tools • see also » Free Trials

Local SEO

GeoRanker

– free plan – 500 credits for rank tracker and limited features.

see all » Local SEO Services • see all » Free Trials

Social Media Analytics

Social Analytics

– free tool – Chrome browser extension. Key stats for social media platforms.

SharedCount – free plan – up to 10,000 daily queries to track URL shares, likes, and more.

quintly – free plan – Facebook-only, 3 profiles, 1 dashboard, 1 user, 30 days data period.

see all » Social Media Analtyics Tools • see also » Free Trials

Social Media Monitoring

Mention

– free plan – 250 mentions per month.

see all » Social Media Monitoring • see also » Free Trials

Facebook Analysis & Management

Fanpage Karma

 – free basic analysis – of Facebook fan page with signup.

Agorapulse Barometer – free tool – benchmark your Facebook page and post on many factors.

LikeAlyzer – free tool – measure & analyze the potential & effectiveness of your Facebook Pages.

Wolfram|Alpha Personal Analytics for Facebook – free tool – analysis of your activity on Facebook.

see all » Facebook Marketing Tools • see also » Free Trials

Twitter Analysis & Management

TweetDeck

– free tool – Twitter management tool (bought by Twitter).

Twellow – free tool – find relevant Twitter users by geography or category.

Tweriod – free analysis – up to 1000 of your followers

ManageFlitter – free plan – limited features to cleanup and grow your account.

SocialBro Free Analysis Tool – free analysis plan – for personal users with followers+follows < 5000.

see all » Twitter Marketing Tools • see also » Free Trials

Social Sharing Tools

AddThis – free plan – basic sharing buttons for Facebook, Twitter, Pinterest, LinkedIn, more.

Facebook: Social Plugins – free tool – see what FB friends have liked, shared, or commented on.

LinkedIn: Plugins – free tool – quick way to drop LinkedIn functionality into your website.

Pinterest: Goodies – free tool – help Pinners follow and share your work.

see all » Social Media Sharing Tools

 • see also » Free Trials

Heatmap Analytics

Hotjar

 – free plan – up to 3 heatmaps, funnels, forms, polls and surveys; 300 recordings. Sample size of 2,000 page views per day. Snapshot size of 1,000 visits for heatmaps, forms; 100 recordings.

Inspectlet – free plan – 100 recorded sessions per month, limited features.

Mouseflow – free plan – 100 recorded sessions per month, limited features.

see all » Website Heatmap Analytics Tools • see also » Free Trials

Website Tools

Website Monitoring

StatusCake

– free plan – with limitations. 5 minute uptime check rate.

Uptime Robot – free plan – with limitations. 5 minute monitoring intervals.

see all » Website Uptime Monitoring Tools • see also » Free Trials

Website Live Chat

Zopim (by Zendesk)

– free plan – 1 agent with 1 concurrent chat.

Olark – free plan – 1 operator, 20 chats per month, limited features.

Zoho SalesIQ – free plan – 2 users, 100 chat sessions per month, track 5K visitors per month.

LivePerson – free plan – 1 log-in, unlimited conversations? (site mentions “up to 150 content banners per month” in one place, but not in others…)

see all » Website Live Chat Software • see also » Free Trials

Customer Support

Freshdesk

– free plan – includes 3 agents, email & phone channels.

Groove – free plan – includes 2 users, 1 mailbox, and basic features.

see all » Website Customer Support Software • see also » Free Trials

Form Builders

Typeform

– free plan – unlimited basic typeforms & responses, does not include Pro features.

JotForm – free plan – unlimited forms/reports/fields, 100 monthly submissions, 100 MB, etc.

FormSite – free plan – 5 forms, 100 items per form, 10 results per form, 50MB file space.

Wufoo – free plan – 3 forms, 100 entries, 10 fields, 1 user, 3 reports.

see all » Online Form Builder Tools • see also » Free Trials

Website Builders

Jimdo

– free plan – subdomain, ad supported, limited features.

Yola – free plan – subdomain, 3 pages, limited bandwidth/storage, limited features.

Weebly – free plan – subdomain, Weebly branding, limited features.

Duda – free plan – subdomain, ad supported, limited features.

see all » Online Website Builder Tools • see also » Free Trials

Stock Photo Marketplaces

Pixabay

 – free images – (but small selection than many commercial sites)

see all » Stock Photo Sites

Ecommerce Software

Magento

 – free software – popular cart, large market share. “Community Edition” version is free.

OpenCart – free software – among the more popular platforms for 3rd-party templates & themes.

osCommerce – free software – formerly a leading platform, seems to have lost some momentum.

Zen Cart – free software – popular platform for 3rd-party templates & themes, at some markets.

Ubercart – free software – open source e-commerce shopping cart that integrates with Drupal.

TomatoCart – free software – designed for offering great user experience for all digital devices.

CubeCart – free software – free ecommerce solution.

simpleCart(js) – free software – simple javascript shopping cart.

see all » Self-Hosted Ecommerce Software

Business Tools

Business Dashboards

Cyfe

– free plan – up to 5 dashboard widgets.

Dasheroo – free plan – up to 12 data insights, 4 dashboards, 1 mashup insight.

see all » Business Intelligence Dashboards • see also » Free Trials

Team Chat

HipChat

– free plan – seems to have essentially everything except video chat screensharing.

Slack – free plan – search & browse 10k most recent messages + have 10 service integrations.

Flowdock – free plan – for teams of five or less.

Campfire – free plan – 4 chatters with 10 MB of storage.

see all » Team Chat Messaging Tools • see also » Free Trials

Project Management

Asana

– free plan – for teams up to 15, includes a subset of features.

Trello – free plan – unlimited basic features (no integrations, larger files, etc.)

Kanban Tool – free plan – 2 boards, 2 users, no file attachments.

Wimi – free personal plan – (3 users, 10 GB, 8 workspaces.

see all » Project Management Software & Services • see also » Free Trials

Domain Names

Domain Appraisal

EstiBot.com

 – free searches – Limited to a few free searches per day.

Domainindex.com – free searches – Limited to 7 appraisals per day for free.

see all » Domain Appraisal Servi

ces

Domain Name Idea Generators

Lean Domain Search

– free tool – Useful. Combines your word(s) with common domain words.

Bust A Name – free tool – Takes work. You provide the seed words and this tool combines them.

Impossibility! – free tool – Add adjectives, verbs or nouns to the beginning or end of your word.

Domainr – free tool – Niche. Most useful for seeing how keywords combine with uncommon TLDs.

Dot-o-mator – free tool – Combine beginnings + ending using lists of word types or your words.

DomainsBot – free tool – Easy to use. Type your words, get suggestions based on synonyms.

NameStation – free tool – Got message, “Sign up free to continue.”

NameMesh – free tool – Easy to use. Type words, get results grouped by: Common, Similar, New, SEO, Short, Fun, Extra, Mix.

WORDOID – free tool – Interesting! Generates made-up words no more than 10 letters long.

Panabee – free tool – Easy to use, type your word(s) and modifies it… switching letters, etc.

DomainTyper – free tool – Easy to use, nothing major to customize, but unusual results.

DomainIt – free tool – Seems to just use some basic synonyms and word re-ordering.

NameTumbler.com – free tool – Select word types, add to beginning or end of your word(s).

NameStall – free tool – Select word types, add to beginning or end of your word(s).

see all » Domain Name Idea Generators